New 2027 Toyota Prius XLE AWD AWD

  • New
  • Hybrid
$37,224TSRP
$35,713Total Price w/ Documentary Preparation
Imperial Toyota
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    The overview

    Exterior Color
    Reservoir Blue
    Interior Color
    Black SofTex® trim
    Combined Fuel Economy
    48
    Battery Warranty
    120 months / 150,000 miles
    Transmission
    Variable
    Drivetrain
    AWD
    VIN
    JTDADABU9V3038539
    Stock Number
    TM27-011

      A closer look at what’s included

      More manufacturer pre-installed items

      • Digital Key - Digital Key capability (Remote Connect subscription required.)
      • 12.3-in. Toyota Audio Multimedia - 12.3-in. Toyota Audio Multimedia touchscreen, with wireless Apple CarPlay(R) Android Auto compatible, SiriusXM(R) 3-month trial subscription. Includes 1-year trial of Drive Connect. See toyota.com/audio-multimedia for details.
      • 50 State Emissions - 50 State Emissions
      • Fixed glass roof - Fixed glass roof
      • 19-in. alloy wheels and 195/50R19 tires
      • Active grille shutter
      • Bi-LED projector low- and high-beam headlights, Automatic High Beams (AHB) and auto on/off
      • Color-keyed outside door handles
      • Heated power outside mirrors with folding feature
      • LED Daytime Running Lights (DRL) with on/off feature
      • LED taillights and stop lights
      • Rain-sensing variable intermittent windshield wipers
      • Roof-mounted shark-fin antenna
      • 6-speaker audio system
      • 60/40 split fold down rear seats with center armest
      • 8.0-in. Toyota Audio Multimedia with wireless Apple CarPlay(R) Android Auto compatibility, USB media port, five USB charge ports, hands-free phone capability and music streaming via Bluetooth (R) wireless technology, SiriusXM(R) 3-month trial subscription. See toyota.com/audio-multimedia for details.
      • Auto-dimming rearview mirror with HomeLink(R)
      • Cargo area tonneau cover
      • Center console with armrest and storage compartment
      • Dual-zone climate control system with pollen filtration
      • Extendable dual sun visors with illuminated vanity mirrors
      • Heated front seats
      • Illumination Notification
      • Power windows with auto up/down
      • Qi-compatible wireless charging with charge indicator light
      • Rear dome light and cargo area light
      • Six USB-C charge ports two front/two center console/two rear
      • Smart Key System on front doors and trunk with Push Button Start, remote keyless entry system with lock, unlock and panic functions
      • SofTex(R)-trimmed front seats with seatback pockets 8-way power-adjustable driver's seat including power lumbar support 6-way adjustable front passenger seat
      • SofTex(R)-trimmed heated tilt/telescopic steering wheel with audio, Multi-Information Display and Bluetooth (R) hands-free phone controls
      • Top-mount Multi-Information Display (MID) with indicators and 7-in. LCD display with speedometer, drive mode indicators, instrumentation and customizable settings, odometer, tripmeters, clock, outside temperature, rear passenger seatbelt indicators, fuel economy information, trip timer and warning messages
      • Two front and two rear cup holders two front and two rear bottle holders
      • Battery: 222V
      • Battery: Lithium-Ion (Li-Ion)
      • Brakes: Power-assisted ventilated 12-in. front disc brakes solid 11-in. rear disc brakes with Electronically Controlled Braking (ECB) system, and Star Safety System
      • Compression Ratio: 14.0:1
      • Drivetrain: Electronic On-Demand All-Wheel Drive (AWD)
      • Drivetrain: Electronically controlled Continuously Variable Transmission (ECVT)
      • Electric Motor: Interior Permanent Magnet Rear Motor (30 kW, 40hp)
      • Electric Motor: Permanent magnet AC synchronous motor (83 kW, 111 hp)
      • Emission Rating: SULEV30 Bin 30
      • Engine: 2.0-Liter, 4-cylinder DOHC 16-valve with Variable Valve Timing with intelligence (VVT-i), 150 hp @ 6000 rpm, 139 lb.-ft. @ 4400-5200 rpm
      • Engine: Hybrid system net power: 196 hp
      • Steering: Electric Power Steering (EPS) power-assisted rack-and-pinion
      • Suspension: Independent MacPherson strut front suspension with stabilizer bars multi-link rear suspension with stabilizer bars
      • Toyota Safety Sense 3.0 (TSS 3.0) Pre-Collision System with Pedestrian Detection (PCS w/PD), Full-Speed Range Dynamic Radar Cruise Control (DRCC), Lane Departure Alert with Steering Assist (LDA w/SA), Lane Tracing Assist (LTA), Road Sign Assist (RSA), Automatic High Beams (AHB), Proactive Driving Assist (PDA)
      • 3-point seatbelts for all seating positions driver's-side Emergency Locking Retractor (ELR) and Automatic/Emergency Locking Retractor (ALR/ELR) on all passenger seatbelts
      • Blind Spot Monitor (BSM) with Rear Cross-Traffic Alert (RCTA)
      • Eight airbags includes driver and front passenger Advanced Airbag System, driver and front passenger seat-mounted side airbags, rear seat-mounted side airbags, and front and rear side curtain airbags
      • Engine immobilizer
      • Front and Rear Parking Assist with Automatic Braking (PA w/AB)
      • Hill Start Assist Control (HAC)
      • Integrated backup camera display
      • LATCH (Lower Anchors and Tethers for CHildren) includes lower anchors on outboard rear seats and tether anchors on all rear seats
      • Rear-Seat Reminder
      • Safe Exit Alert (SEA)
      • Star Safety System includes Enhanced Vehicle Stability Control (VSC), Traction Control (TRAC), Anti-lock Brake System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist (BA) and Smart Stop Technology(R) (SST)
      • Tire Pressure Monitor System (TPMS)
      • Vehicle Proximity Notification System (VPNS)
      Recent Arrival! RESERVOIR BLUE 2027 Toyota Prius XLE 5D Hatchback AWD Continuously Variable (ECVT) Cruise Control, Power Windows, Power Locks, Steering Wheel Radio Controls, Aluminum Wheels, 2.0L 4-Cylinder DOHC 16V VVT. 2.0L 4-Cylinder DOHC 16V VVT

      51/45 City/Highway MPG

      Please note that the "Buy For Price" advertised includes $595 documentation prep fee and does not include tax, title, registration, and any other applicable fees. The price mentioned reflects all applicable manufacturer rebates and incentives, which may vary depending on the region, credit eligibility, model, trim, and package. Please note that not all buyers will qualify for the rebates and incentives. Please note that our "RED TAG SPECIALS" are only available through our phone and internet department. To receive the advertised promotional price, you must pay for the vehicle in full and take same-day delivery from dealer stock. Keep in mind that the price cannot be combined with any other discounts or promotions and is subject to change at any time and without any notice based on market value or if manufacturer's rebates change. To qualify for the internet special discount, you must mention promo code: INTERNET1. Please note that lease, business, and fleet acquisitions may have different pricing and rebate structures. Also, the inventory may include vehicle demonstrators, aka "DEMOs". Please keep in mind that the.

      Our RED TAG buy for specials are available exclusively through our phone and internet department. Call or email our phone and internet team for the most current rebate information and Imperial discounts. Our online Red Tag price is for our market area only. Price cannot be combined with any other discounts or promotions and is subject to change based on market value at any time without notice. Customer must mention promo code in order to qualify for internet special discount. MENTION PROMO CODE: INTERNET1. The information contained herein is deemed reliable but not guaranteed, dealer not responsible for any misprint involving the price or description of the vehicle, it's the sole responsibility of buyer to physically inspect and verify such information prior to purchasing. May include vehicle demonstrators. Stock photos may be used and picture may not reflect actual vehicle. Transparency is our goal. Call 1-800-526-2886 to find out what incentives you qualify for and to receive your personalized buy for price.

      This Vehicle features many standard and optional equipment such as Bluetooth Backup Camera 2.0L 4-Cylinder DOHC 16V VVT, 19" Alloy Wheels, 4-Wheel Disc Brakes, 6 Speakers, ABS brakes, Air Conditioning, All Weather Floor Liners/Cargo Liner, Alloy wheels, AM/FM radio: SiriusXM, Apple CarPlay/Android Auto, Auto High-beam Headlights, Auto-dimming Rear-View mirror, Automatic temperature control, Brake assist, Bumpers: body-color, Delay-off headlights, Driver door bin, Driver vanity mirror, Dual front impact airbags, Dual front side impact airbags, Electronic Stability Control, Emergency communication system: Safety Connect (up to 10-year trial subscription), Exterior Parking Camera Rear, Four wheel independent suspension, Front anti-roll bar, Front Bucket Seats, Front Center Armrest, Front dual zone A/C, Front reading lights, Fully automatic headlights, Garage door transmitter: HomeLink, Heated door mirrors, Heated front seats, Heated Sport Front Bucket Seats, Heated steering wheel, Illuminated entry, Low tire pressure warning, Occupant sensing airbag, Outside temperature display, Overhead airbag, Overhead console, Panic alarm, Panoramic Fixed Glass Roof, Passenger door bin, Passenger vanity mirror, Power door mirrors, Power driver seat, Power steering, Power windows, Radio data system, Radio: 12.3" Toyota Multimedia Audio System, Radio: Audio System, Rain sensing wipers, Rear anti-roll bar, Rear reading lights, Rear seat center armrest, Rear side impact airbag, Rear window defroster, Remote keyless entry, SofTex Seat T

      KBB.com Consumer Reviews

      Kelley Blue Book Logo4.1out of 5 overall
      • 5.0

        I’m a loyal Prius driver!

        by Rosemary D on 7/31/2025 9:18:20 AM

        This is my fifth Prius so far but this one is a real stylish upgrade from my others. I love the sleek look and performance. I am having a hard time keeping my mpg even up to 48 mpg. The seats are not nearly as comfortable as my past ones. I am sorry about the color choices not including any green but I absolutely love the blue. The stereo is still a difficult for me but it’s worth having the upgraded sound system. Everything about is just perfect for me!…
      • 5.0

        So glad I bought this car

        by Roxy on 7/6/2025 3:53:07 PM

        I bought this car at the end of December due to my job location changing. I was hesitant because I live in an area with great public transportation, but now I am so glad I own a car. The Prius is very reliable, great with city driving, and AMAZING gas mileage! The 2024 Prius is very spacious and modern. I love the large display screen, moon roof, and all the sensors (makes parallel parking a breeze)…
      • 5.0

        A Nice Surprise!

        by Eric on 5/5/2025 1:31:24 PM

        I test drove a 2025 Prius XLE, Mazda Miata, and Subaru Crosstrek after driving a Toyota 4-Runner for 5 years. I expected good reliability and was taken by surprise with the ride and roominess so I decided to purchase one. I've been driving it for 3 months / 2,000 miles and absolutely love it! It handles like a sports car, taking on curvy backroads just as nicely as the Miata and with better acceleration. I'm 6-ft and find the fit is just right for me. Some reviews talk about an obstructed view of the instrument cluster but I find no problem with it. Limited headroom in the back is to be expected with the sleek design and I find it much better than sports cars of this size. The steering wheel and seat adjustment options take care of that. The hatchback design offers much more room than the Miata and it has 4 doors and a backseat. It has just as much storage as the Subaru, and much better performance and comfort. The build quality feels solid for such a small car and I'm confident I will get many miles of low mpg reliability with this beauty (54 mph without really trying).…
      The Buy For Price reflects all applicable manufacturer rebates and/or incentives (not all will qualify) and is based on retail purchase with additional dealer discounts including a $1,000 Imperial Trade Assistance Bonus for qualifying retailable trades with less than 10 years of use from the original in-service date. Price subject to change if manufacturer rebates change. Lease, business and fleet acquisitions may result in a different pricing and rebate structure. Price does not include tax, title, registration and $650 documentation or acquisition fee. Due to the current unprecedented market conditions, availability of some vehicles is severely restricted. Acquisition and/or replenishment of these vehicles may come at a premium price. Accordingly, some vehicles may be sold at a price higher than MSRP. Vehicle must be paid in full and take same day delivery from dealer stock. No wholesalers or dealers. Call or email our phone and internet team for the most current rebate information and Imperial discounts. Our price online is for our market area only. Price cannot be combined with any other discounts or promotions. Not responsible for typographical or pricing errors. May include vehicle demonstrators. Stock images may be used and may not represent the actual vehicle.